Saturday, November 20, 2010

PTC sites, any difference?

PTC sites in general are either one of two types, bux or aurora. The Bux PTC sites were much more popular in previous days because of the higher earnings, however there was also much more risk as well with so many Bux site failures. Bux sites generally pay a lot more then aurora sites. Earnings per click are usually about $0.01 and referral clicks are between $0.005 and $0.01. On the other hand Aurora sites pay much less, usually in fractions of a cent from $0.001 to $0.005 and referral clicks even less. Because of the higher payouts, bux sites tend to fail a lot because their payouts per a click are usually higher then the amount they charge for advertising.

Bux sites couldn’t survive on advertising income alone as illustrated above. Instead they were forced to make money from alternate cash streams. These include selling premium memberships with incentives such as higher click rates for both the user and referrals. Also premium memberships tend to get more ads to click. Bux sites also sell referrals and jackpots as other forms of revenue. Because bux sites are not self sufficient on advertising alone, many tend to fail. Aurora sites on the other hand pay out much less for click rates and can rely on advertising income to sustain site. They also have the option of selling premium memberships and referrals, but they do not have to rely on those revenue streams like a bux ptc site does. They don’t have the same payout issues because they generally have positive cash flow from advertising alone.

In the end, what it comes down to is fast earning/high risk investment versus a slow earning/stable investment. Aurora sites are on the safer end of the spectrum and bux sites on the high risk side, with many other PTC sites falling somewhere in between. Bux sites failure is usually the result of negative advertising cash flow. But in the past few months we have seen a new trend in PTC sites. Many newer sites have featured faster payouts, even instant payouts. This is a direct result of the “old school” bux script type sites that have payout delays of up to 6 months. These new PTC sites are a hybrid of the old bux and aurora sites. They still have the high earnings payout per click, but at the same time they are charging a lot more for advertising to see a positive cash flow. Some are also offering other features such as renting referrals like NeoBux. These sites are paying the way for a future with a better and prolonged life of paid to click sites.


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